• CX users on phones yellow sweater

    Winning the energy utility digital experience game

    Unlike so many of the innovations since electricity emerged, the energy sector has avoided disruption with an incredibly dependable playbook. An extremely high-cost barrier to entry and extensive regulation traditionally made it all but impossible for new entrants to penetrate the space. But the era of regional natural monopolies is rapidly declining.

    May 17, 2019

  • Hands on braille keyboard

    Get ahead of the curve with digital accessibility

    It’s 2019. The Americans with Disabilities Act has been on the books for almost twenty years, the internet has been mainstream for a quarter century, and mobile devices have been rapidly adopted by the majority of the US population over the past decade. So why are accessible digital experiences still elusive for many?

    May 16, 2019

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  • martech 2019

    Martech West and the rise of Customer Data Platform

    One thing was evident last week at Martech West in San Jose, California: The Customer Data Platform (CDP) is settling in as a foundational element in the marketing technology stack. As a topic of conversation, CDP worked its way into every presentation I attended. And, without exaggeration, each person I spoke with was there, at least in part, to learn more about the category.

    April 8, 2019

  • Hollywood Sign

    Connect With Us at the WEI Symposium!

    Connective DX team members will touch ground in Hollywood, California for the WEI Customer & Corporate Symposium on March 13-15!

    March 1, 2019

  • light bulbs and ice

    Turn Down the Heat in an Ice Storm? When Hell Freezes Over

    A gas company in the midwest asks its customers to turn the heat DOWN in the middle of an arctic freeze, and many of them do. By planning ahead and having a solid, multi-channel content strategy they were able to gain the trust of their customers and avoid a shut down.

    February 15, 2019

  • radiation therapy

    Exploring the intersection of radiation therapy and artificial intelligence

    Join Connective DX on February 6 at our Portland office for the next CHIFOO event: AI-Driven Images in Radiation Therapy! Happening from 5:30–8 pm, the event features a talk by David J. Gilmore, PhD, Elektra.

    February 1, 2019

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