• Closeup of a laptop

    3 tips for new Sitecore users

    Raise your hand if you’re a marketer who has struggled to learn how to use a new marketing technology platform recently. It’s not that I am necessarily bad at learning how to master new technology (trust me, my AOL Hometown website was decked out in 2001), it’s just that I’ve had to use a different platform for each organization I have worked at in the past four years I’ve worked as a marketer. I’m a person who needs to practice new skills several times in order for the memory pathways in my brain to solidify, so until that happens, having a cheat sheet of tips and tricks for commonly used processes has helped me finish tasks quickly, and hopefully, this list will help you too.

    November 19, 2018

  • business care clinic

    Healthcare transformation in the age of the customer

    In many industries outside of healthcare, the mantra has been 'experience matters' for years. Forrester Research declared we entered the age of the customer in 2010. An era marked by 'empowered buyers demanding new levels of customer obsession.' As consumer technology crept into every facet of our lives, people learned how to find the best products, prices, and every piece of information necessary to make maximally informed decisions about how to spend their money.

    October 23, 2018

  • conference crowd

    MVP session recommendations for Sitecore Symposium

    As the start of Sitecore Symposium 2018 is quickly approaching, we are all packing our shorts for sunny Orlando, FL. This year, Symposium will be at the Dolphin and Swan resort in Disneyworld. The event runs from October 8th to the 11th. This year looks to be a pretty fantastic conference, and there are a few presentations I am eager to witness which I am sharing now to help you get prepared. Beyond the presentations, there are also a few things I think attendees should experience this year at Symposium.

    September 27, 2018

  • apple watch

    Healthcare you wear: Recent innovations worth getting excited about

    At Connective DX we spend a lot of time thinking about healthcare. In particular, we might be regarded as slightly obsessed with improving the digital patient experience, which is why it is impossible to ignore when two of our favorite consumer technology companies announce moves in the healthcare space.

    With their products moving beyond mere fitness or wellness apps, a handful of stars in Silicon Valley (and beyond) were recently selected by the US Food and Drug Administration to participate in the accelerated clearance process for software medical devices. And while many consumers see this as a good thing, as we’ll share, some of the excitement has been a little more cautious.

    September 21, 2018

  • EXM Laptop and Train

    Hang out with Connective DX and talk EXM at Sitecore Symposium 2018

    Sitecore Symposium 2018 is just around the corner and Connective DX will be there celebrating Platinum Partner status along with our team of MVP developers and a few other special guests. This year, we’re proud to announce that our very own Pete Navarra will give a live feature presentation about Sitecore Email Experience Manager (EXM).

    September 19, 2018

  • women meeting in office

    Framing stronger hypotheses with elaboration, iteration, and a Mad Lib

    I was leading an innovation workshop for a technology company where research and discovery are a big part of their culture. Call it being fact-based, empirical, or scientific -- the practice of testing and moving forward with a rational expectation for what happens next is a priority for leaders across disciplines.

    But the insights we have grow from the hypotheses we frame. So, our workshop dug-in to what makes a hypothesis strong.

    August 17, 2018

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