We are at our best when we’re able to bring together the innovative spirit of our in-house interests and research with the digital aspirations of our clients; this proved to be especially true with GPS PAL. The first step of rapid prototyping allowed us to assess the feasibility of the concept, enabling us to explore various technologies and functionality we planned on using.
Working in parallel
GPS PAL is more than just a mobile outdoor companion app. The implementation included separate, parallel development efforts for iOS and Android platforms, in addition to the shared backend of the companion web site that communicates with each.
The successful launch and media coverage of GPS PAL would not have been reached without collaboration of the entire team across multiple disciplines. Nearly every Connective DX service was utilized, including Experience Design, Experience Analytics & Optimization, Mobile Development, and Web Application Development, backed up by one of our rain-making senior project managers.